A conversation with Anna Roscio, Executive Director, Sales&Marketing Imprese Intesa Sanpaolo, a 2025 del Salone del Mobile.Milano partner
Leonardo Scotti and the unimagined metamorphosis

Reinterpreting simplicity is a courageous act. Images of landscapes, fashion and architecture blend together to change their meanings.
Depending on how you look at it, everything changes shape. What might, at first glance, have appeared to be just a simple block of ice now, seen with different eyes, becomes a sparkling, angular sculpture perfect for the piece of wooden furniture in the corner of the living room.
Making the everyday exciting, turning it into something exceptional and unexpected, is no mean feat. Simple things become even more striking when reinterpreted, and Leonardo Scotti, a young Milanese photographer born in 1988, manages to achieve just this, mixing landscape, fashion and architecture with bright colours and palpable contrasts.
He has been travelling the world since the age of twenty-two, visually documenting the space around him, concentrating on urban settings, with a particular focus on the natural world; constantly changing scenography that blends ironically into the urban fabric.
His film tells of feathers, leather and concrete, portraying an aesthetic of the present, in a perfect combination of commercial and personal. Everything can become part of the story, and thus the neck of a majestic swan speaks to us in the same language as Le Corbusier’s Unité d’Habitation.

Salone posters in collaboration with Eleonora Marton at the Design Kiosk
From 1 to 13 April, at the temporary space of the Salone del Mobile.Milano in Piazza della Scala, visitors can receive a poster created by the Italian illustrator, free of charge